Star Wars Celebration: Disney Annouces Coke Partnership at Galaxy’s Edge

At Star Wars Celebration’s Galaxy’s Edge panel, Scott Trowbridge, Portfolio Creative Executive for Walt Disney Imagineering, announced plans for Disney’s new Black Spire Outpost that promises to be a subversive Star Wars experience all the way down to food and beverage.

So, how does Disney incorporate their partnership with Coca-Cola into this experience without drawing attention to an earth soft drink?

Coke executives joined the Disney brass on stage to debut their Galaxy’s Edge line of drinks with a whole new look and redesigned logo.

Check out the line of Coke products coming soon to Disney theme parks.

 

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